Price County Stats: Demographics, Economy & Community Data

Last updated: July 01, 2026 | Data: Census data reflects most recent annual release. Weather and recreation data is live.

Price County at a Glance

Located in the heart of Wisconsin’s Northwoods, Price County is one of the state’s most scenic and recreation-rich regions. With over 1,200 square miles of forests, lakes, and rivers, it’s a destination for outdoor enthusiasts and a quiet home for those who value small-town life. Here’s what the data says.

Population & Demographics

14,077
Population (2023 est.)
Census Population Estimates

5,893,713
Wisconsin Population (2023 est.)
Census Population Estimates

52.5
Median Age
Census ACS 2023 (5-Year)

Age Distribution

  • Under 18: 2,514 (17.9%)
  • 18-24: 788 (5.6%)
  • 25-44: 2,449 (17.4%)
  • 45-64: 4,410 (31.3%)
  • 65-74: 2,395 (17.0%)
  • 75+: 1,521 (10.8%)

Income & Housing

$58,720
Median Household Income
Census ACS 2020-2024

$36,099
Per Capita Income
Census ACS 2020-2024

12.2%
Population Below Poverty Level
Census ACS 2020-2024

6,539
Households
Census ACS 2020-2024

2.13
Persons per Household
Census ACS 2020-2024

$146,000
Median Home Value
Census ACS 2020-2024

$786
Median Gross Rent
Census ACS 2020-2024

81.9%
Owner-Occupied Housing Rate
Census ACS 2020-2024

10,926
Housing Units
Census PEP 2025 (V2025)

Education

93.9%
High School Graduate or Higher
Census ACS 2020-2024

17.9%
Bachelor’s Degree or Higher
Census ACS 2020-2024

Community & Demographics

1,139
Veterans
Census ACS 2020-2024

10.9%
With a Disability (Under 65)
Census ACS 2020-2024

6.7%
Without Health Insurance (Under 65)
Census ACS 2020-2024

1.2%
Foreign-Born Population
Census ACS 2020-2024

92.0%
Living in Same House (1 Year Ago)
Census ACS 2020-2024

47.8%
Female Population
Census ACS 2020-2024

90.5%
Households With a Computer
Census ACS 2020-2024

84.2%
With Broadband Internet
Census ACS 2020-2024

2.1%
Non-English at Home (Age 5+)
Census ACS 2020-2024

Economy & Employment

52.4%
In Civilian Labor Force
Census ACS 2020-2024

24.1 min
Mean Travel Time to Work
Census ACS 2020-2024

369
Total Business Establishments
Census CBP

$157,229,000
Total Retail Sales (2022)
Census QuickFacts (5-Year ACS)

$11,105
Retail Sales Per Capita
Census QuickFacts 2022

$11,551,000
Accommodation & Food Sales (2022)
Census QuickFacts

Ripsaw Saloon in Prentice serves beef tallow fish fry, Wisconsin Old Fashioneds, and more.

Housing & Construction

42
New Building Permits (2025)
Census Building Permits Survey

Geography

1,261
Land Area (sq miles)
Census Gazetteer Files

11.2
Population Density (per sq mi)
Calculated

Current Weather

Currently: 24°F (today’s range: 18°F – 28°F)
Current Weather
Open-Meteo (live)

See also: our complete Price County fishing guide

See also: what makes Price County communities special

See also: our investigation into the Bug Tussel broadband deal

See also: our guide to Price County public records

See also: our complete Price County dining guide

See also: our guide to every town in Price County

See also: supper clubs within an hour of Price County

About This Data

This page is updated monthly using publicly available data from the U.S. Census Bureau (Population Estimates Program, American Community Survey, County Business Patterns, Building Permits Survey) and Open-Meteo for current weather. Most data lags by 1-2 years due to release schedules.

QuickFacts data (used as fallback when API unavailable) reflects the most recent available estimates. Population estimates for 2025 (V2025) are from the Census Vintage 2025 release. All Census data sourced from census.gov/quickfacts/pricecountywisconsin.

Weather data provided via Open-Meteo API (open-meteo.com). Economic data from Census County Business Patterns and ACS 5-Year estimates (2020-2024).

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